Dorafalù, founded by Luisa Bernascone in 2004, combines tailoring technique and creativity. With a team of 40 professionals, the atelier collaborates with international fashion houses such as Valentino, Chanel, and Versace.
Luisa Bernascone, founder and CEO of Dorafalù, has built a company that is now a benchmark in high fashion. After years of experience working alongside figures such as Valentino and Giorgio Armani, she has leveraged her acquired technical and entrepreneurial skills to create a company that combines craftsmanship, innovation, and vision.
Bernascone began her fashion career as a pattern maker for the Gruppo Finanziario Tessile in Turin, collaborating with some of the leading fashion houses, before founding Dorafalù in 2004.
Now well-established in the industry, Dorafalù is a 40-person company specializing in the design and production of haute couture garments, collaborating with the most prestigious names in Italy and internationally. Over the years, Bernascone has consistently supported Dorafalù’s development, selecting and training a team of highly qualified professionals—pattern makers, sample makers, and seamstresses—who, under her guidance, work on each project with precision and creativity. Each piece created by the atelier is born from a balance of technique and passion, with particular attention to quality and detail. “Being an entrepreneur also means never giving up, knowing how to embrace difficulties as opportunities for growth,
transforming every obstacle into an opportunity to reinvent yourself,” explained the founder.
What sets Dorafalù apart in the market is its unique creative contribution to garment design. The company offers a complete tailoring service that encompasses the entire process: from pattern-making to prototype creation, from garment finishing to production. “Working across haute couture and ready-to-wear, we strive every day to bring exclusive value to an ever-evolving sector, where fashion meets art, theater, and design,” emphasizes Bernascone.
Dorafalù has established itself on the international scene thanks to prestigious collaborations with the most renowned fashion houses. Clients for whom it designs exclusive pieces include Valentino, Versace Couture, Versace RTW, Schiaparelli, Yves Saint Laurent, Tom Ford, Chanel, Giambattista Valli, Armani Privé, Roberto Cavalli Couture, Michael Kors, Lanvin, and many others, who entrust it with the creation of garments destined for the world’s most famous catwalks and red carpets. For Bernascone, success isn’t a finish line, but a starting point for ever-new challenges: “Creating uncompromising excellence in the world of fashion and luxury is the mantra that guides our work.” In an ever-evolving sector driven by sustainability, digitalization, and customization, Dorafalù has established itself as a solid company, capable of competing internationally without losing its ties to Italian manufacturing tradition.
FORBES Italia | GOOD STORIES | November 2025
FORBES Italia – Original article Dorafalù – Cut with style
